Role: Marketing Expert
Region: Middle East North Africa (Jordan) and Europe (United Kingdom)
Year: 2009
Client: Jordan Upgrading Modernization Project (financed by the European Commission)
The market study was requested by a Jordanian SME on highest potential EU markets for their product lines. A market analysis and a 110 respondent research were carried out in UK, Netherlands, Belgium and Luxembourg to prioritize access markets and draft an access strategy.